Available for select work · 2026

Hello — I'm Roman.

I'm a Designer

Creative marketing lead blending design, web, and project leadership. I build brand systems, lead publications, and ship work that earns its place — based in San José, working everywhere.

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San José, CA · 09:41
10+ yrs Brand · Publication · Digital
12+
Selected projects
5
Industry awards
MPA · BA
San José State
Open
For new work
01What I do

Four ways I help institutions look & sound singular.

01.

Brand systems

End-to-end identity programs — voice, mark, type, environmental — built to scale across teams and channels.

Identity · Guidelines · Rollout →
02.

Publication & editorial

Magazines, books, and reports with editorial taste — flagship publications people keep on their shelf, not in their inbox.

Magazines · Books · Reports →
03.

Video & motion

Creative direction for short-form documentary, brand films, and campaign cutdowns — narrative-first, never decorative.

Direction · Story · Edit →
04.

Marketing & ops

Campaign strategy plus the operational rigor to actually ship it — workflow, automation, and project leadership.

Strategy · Ops · Automation →
02Selected work

Recent & greatest hits.

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03Resume

Education, experience & recognition.

Education

  1. San José State University Master of Public Administration Public administration, organizational leadership.
  2. San José State University BA, Design Studies — Graphic Design Typography, identity, editorial systems.

Experience

  1. Higher Education Creative Marketing Lead Brand systems, publication design, video direction, marketing strategy. Decade+ of work for university and partner programs.
  2. Independent Design & Project Leadership Identity, editorial, and operational consulting for institutions and small teams.

Recognition

  1. 2025Best of CASE District VIISJSU Brandscaping
  2. 2025Best of CASE District VIIStudent Journey Video
  3. 2022Best of CASE District VIIOnline Magazine
  4. 2018Multi-Day Special Events BronzeLegacy Week
  5. 2017–18Branding Programs BronzeInstitutional brand work
  • Brand systems
  • Editorial & publication
  • Marketing strategy
  • Video direction
  • Web & digital
  • Typography
  • Project leadership
  • Automation
04Contact

Let's make something good.

The fastest way is email. Save my card to your phone — or scan the QR on the card page.

Email roman.goshev@gmail.com Send a note Phone 408.768.1684 Call LinkedIn /in/romangoshev Visit profile Mobile card Scan, save, share Open card

Have a project worth shipping?

Brand systems, publications, campaigns, video — drop a line and tell me what you're trying to make.

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